WHY AUDIO

New devices. More content. A growing audience. Digital audio is booming – and it’s only getting bigger.

Source: MIDAS 2019, Gartner 2018, The Infinite Dial 2019 Edison Research and Triton Digital, eMarketer, Nielsen

Advertisers can trust digital audio

High Completion

Users rarely stop listening to avoid an ad so listen-through rates exceed 90%.

Brand Safe

DAX includes only regulated broadcasters, licensed music-streaming services and strictly curated podcasts, which means highest quality content is assured.

Clutter-Free

Unlike other digital environments such as display advertising, an ad on DAX receives 100% share of voice whenever it’s played.